Digital Marketing Tools

Below, is a list of the various digital marketing tools I use. I only recommend tools, services, and resources that I use myself.

SEO Tools and Research Platforms

SEMrush – All-in-one tools for researching your niche, and growing your online visibility. I use SEMrush to find profitable niches, analyze the competition, and gain the best insights to build digital marketing strategies.

SEO Powersuite – A bundle of downloadable SEO tools for website auditing, rank tracking, and keyword research. SEO Powersuite is an affordable SEMrush alternative for those who want to avoid SEMrush pricing.

Keywords Everywhere – Keyword tool that shows search volume and other metrics, such as keyword difficulty and CPC directly in your manual SEO workflow. I use keywords everywhere for keyword research and exploring niches because it gives me real-time insights.

Helpful links

Content Marketing and Copywriting

Jasper.ai – Popular AI content generation tool that helps you write better long-form as well as short-form content. Jasper can generate any type of content, such as advertisements, emails, blog articles, and AI art.

INKforall – One-stop content marketing suite that offers everything from AI content generation to AI SEO optimization. It also offers spelling and grammar checking, so it can be a Grammarly alternative.

Grammarly – Grammarly helps with spelling and Grammarly. Running your content through Grammarly, before publishing, will dramatically increase the quality of your content.

Helpful links

Website Builders

Namecheap – Namecheap is one of the most reliable domain name providers. They are my go-to domain name registrar for any TLD (top-level domain name). Namecheap also offers several other services, including private email hosting.

Cloudways – Easy-to-use cloud hosting platform that allows you to choose a cloud infrastructure provider and easily install applications on a VPS. Cloudways is ideal for people who aren’t very technical, yet want to host their WordPress, Magento, or Woocmmerce on a high-performance cloud infrastructure.

Elementor Pro Hands-down the best website and page builder available. Elementor is affordable and offers all the features you need for your WordPress website, including a popup builder, form building, easy-to-install templates, and much more. I use Elementor Pro for building sales funnels, lead-generation landing pages, and complete websites.

Envato Elements Unlimited stock photos, videos, and music for your projects at an affordable price.

Helpful links

Workflow Automation Tools

Activecampaign – Great for creating highly complex marketing automation sequences and email marketing campaigns. Activecampaign also offers integrated CRM features.

Mautic Marketing Automation – A powerful Activecampain alternative. Mautic is an open-source email and marketing automation system. If you need help with installing and setting up Mautic for your business, feel free to contact me.

n8n – AI Powered Workflow Automation – n8n is my favorite marketing automation tool. I use it to build AI-powered workflows for lead nurturing, market research, content generation, and email marketing. I also build custom RAG systems that power AI chatbots and personalized marketing messages.

Analytics and Tracking

Google Analytics 4 – Google’s web analytics platform. I use Google Analytics 4, to track how website visitors move through my sales funnels and to track events that happen on websites. I also use it to build specific audience segments.

Matomo Analytics – Powerful and open-source alternative for Google Analytics. Matomo is an easy-to-use analytics platform that’s GDPR compliant and allows you to own your data (unlike GA). If you need help installing and setting up Matomo for your business, feel free to reach out through my contact page.

Do you need help with Digital Marketing?

if you need help with digital marketing or any of the tools that are listed on this page, drop me a message through my contact page, or connect with me on Linkedin. Provide consulting, as well as implementation.

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