Digital Marketing Consultant
(Lex Gabrees)

As a Digital Marketing Consultant, I help Entrepreneurs, Startups, and SMBs grow and improve their business online.

My focus is on growth marketing strategies that involve the full customer journey. This includes anything from demand generation (SEO and SEA / PPC) to conversion optimization (CRO).

Maximizing visibility in the SERPs (search engine results pages), generating quality leads, funnel mapping, tracking, and optimizing the full online journey are at the core of my work.

I also enjoy publishing digital marketing training for individuals and teams and writing free training guides on my blog.

No matter what type of online entrepreneur you are (affiliate marketer, e-commerce store owner), or business you own, I’m sure you’ll find some real value on this blog.

Sign up for my newsletter: To stay up to date with all my digital marketing training guides, notes, and insights, sign up for my digital marketing newsletter. It’s where I publish notifications of new articles, training guides, and more.

Who am I?

I started as a freelance web designer and developer in the year 2001. During that time, I landed not only smaller businesses but multi-national organizations as clients.

After a few years of client work, I became interested in online entrepreneurship and digital marketing. Over time, my work shifted towards launching my entrepreneurial projects, and building go-to-market (GTM) and growth marketing strategies.

In 2007, I started running performance marketing campaigns using organic (SEO) and paid search channels (Google Ads). I still do this today.

Besides building and optimizing omni-channel performance marketing campaigns, I offer digital marketing consulting for startups, entrepreneurs, and established organizations.

Work with me / hire me: To learn more about how I can help you improve your digital marketing results, get in touch through the contact page.

My Approach

Digital marketing is multi-faceted. To compete, it’s necessary to leverage the correct channels, connect with the right audience, and effectively communicate your objective.

To accomplish this, systematic processes and creativity are needed, Each business and every industry has its unique challenges.

I utilize a process-based approach. This allows me to deliver custom solutions for your specific business needs.

It starts with a thorough assessment of the current strategy and activities. This helps identify what’s needed to build a digital marketing plan to help you achieve your goals.

Digital Marketing Services

As a full-stack digital marketer, I can help you with a wide range of services. I you’re not sure about your own needs, or have a question, feel free to get in touch through the contact page.

  • Digital Marketing audits
    • An in-depth analysis of your digital marketing strategy, activities, and setup, resulting in a report of recommendations for improving your results.
  • Implementation of recommendations
    • Result-focused organic and content marketing campaigns, built on data analysis.
    • Paid traffic (PPC) campaigns for lead generation or sales
    • Conversion optimization (CRO)
  • Building customer journeys (multi-funnel) and optimizing for best results over time
    • Implementation of an Analytics and Tracking measurement plan.
    • Testing and CRO (conversion optimization) across all customer touchpoints.
  • Automation of Marketing processes
    • Server and Open Source Marketing Stack Setups
    • n8n Workflows and integrations
    • Mautic Email Marketing and Automation

You can also follow or connect with me through Twitter or my LinkedIn page.

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